PERSONAL QUALITIES AND LEADERSHIP POTENTIAL
Simon values well developed communication skills for all graduate applicants.
We seek self-motivated individuals who believe that graduate study will
significantly enhance both their technical and personal skill sets.
Additionally, the Admissions Committee seeks evidence of team experiences and
leadership skills, shown through extracurricular experiences and/or on-the-job
projects. The committee uses the admissions interview, combined with your résumé
and essays, to assess these qualitative aspects of your application.
WORK EXPERIENCE AND GOALS
When making admissions decisions, Simon Business School considers work
experience to include both internships and/or post-baccalaureate experience. The
quality and quantity of working experience, combined with career goals, are
equally evaluated. Your decision to pursue graduate study should be consistent
with the career goals typically offered for this program.
ACADEMICS
The Admissions Committee seeks candidates committed to academic excellence.
We review GMAT and/or GRE exam scores and consider the overall results, as well
as your quantitative and verbal distribution on the exam. Additionally, we
evaluate all undergraduate and graduate coursework that has been completed prior
to applying. Specific review of business, accounting, and mathematics grades, as
well as your overall trend through the bachelor degree, is considered in
addition to your cumulative GPA. Applicant concerns on any dimension of the
academic profile should be briefly addressed in the optional essay.
FOR INTERNATIONAL APPLICANTS
Every enrolling MBA and MS student must successfully demonstrate excellent
English communication skills. We highly recommend a minimum TOEFL score of 100
with sub-scores in the mid-20s or a minimum IELTS score of 7.5 with sub scores
of at least 7.
In addition to required ESL test scores, Simon applicants have the
opportunity to provide an InitialView interview and writing sample to
demonstrate their English proficiency. Visit the InitialView website to sign up
for an interview and send your results to Simon Business School. The Simon
Admissions Committee will then use this as part of the holistic review of your
application. While this is not a required component, it is an excellent way to
add another dimension to your candidacy.
HELPFUL HINTS
The admissions interview is an important two-way communication and you should
treat the interview as you would a job interview. Dress professionally, arrive a
little ahead of schedule and come prepared to discuss your background, while
also preparing a few questions to allow you to learn more about Simon and the
admissions process.
申请材料清单
立即申请
Online application form
Current résumé
One required essay (12-point font, 250-500 word limit)
Applicant fun fact (12 point, 25 word limit)
School-issued official transcripts, scanned, and uploaded for each college
attended (admitted students will be required to submit official transcripts at a
later date)
Test-taker results for GMAT or GRE, (including Analytical Writing Assessment
scores, Integrated Reasoning scores, etc.) scanned and uploaded - view school
code
Test-taker results for TOEFL or IELTS, scanned and uploaded (all
international candidates except those who attended three or more years of
post-secondary education taught solely in English and received a baccalaureate
or master’s degree from a college or university where English was the language
of instruction) - view school code
One letter of recommendation (submitted electronically); a second letter of
recommendation is optional
$150 application fee; Simon Business School is honored to waive the
application fee for active-duty military members and military veterans
InitialView interview and writing sample; the Simon Admissions Committee
strongly recommends that international applicants submit both as part of their
application to demonstrate English proficiency
Before you click submit, be sure to view our webinars for application tips
from the Admissions Committee.
Every decision that drives the digital marketplace is rooted in data
generated by the consumer journey. At Simon, you'll learn strategies to make you
the go-to person for evidence-based information, insights, and answers.
Accelerate your program completion with our 10-month study track, or gain
real-world experience with an expanded 17-month internship option. Simon's MSMA
program is STEM-designated, allowing international students to stay in the US
for up to 36 months.
Simon’s one-year master’s program in marketing analytics is designed to equip
students with the skills and experience necessary to excel in marketing jobs in
a compact, highly focused program. Students are likely to take a job related to
one of the program’s four main emphases: marketing research, consumer insights,
advertising, and account management.
The program of study for the MSMA degree is a lock-step program that meets
all the requirements for a STEM certified program, consisting of nine required
courses plus MGC. A minimum 3.0 grade point average is required for
graduation.
联系地址:
E-mail:admissions@simon.rochester.edu
Tel:(585) 275-3533
Marketing Analytics graduates earned a mean base salary of $57,000. The
majority of our MS in Marketing Analytics graduates are employed in market
research or sales analytics functions.
The Career Management Center, Simon Marketing Association, Simon Data
Analytics Club, and Simon Pricing Club are important professional resources for
Marketing Analytics students. We strive to connect you to the right career
opportunities with leading employers who value the Simon approach to graduate
marketing education.