7月9日雅思大作文7分范文-儿童广告是好还是坏?

互联网2016-07-13 17:21:49

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摘要: 7月9日雅思大作文考的是“讨论观点”题型,真题关于广告商通过广告诱导小孩子买零食,玩具和其他商品。父母和广告商对这样的行文持不同的态度。要求考生讨论双方观点,并给出自己的观点,来看一篇7分范文!

There are many advertisements directed at children, such as snacks, toys and other goods. Parents argue that children are under pressure. Advertisers claim that the advertisements provide useful information. Discuss both views and give your own opinion.

在一些国家,广告商增加广告的数量,试图说服孩子们买零食、玩具和其他商品。父母反对给孩子施加这样的压力。但一些广告主声称,这些广告中有有用的信息。讨论两种观点并给出你的意见。

7月9日雅思大作文范文汇总,点击进入

思路解析:

本题为彻底的旧题。问题的关键是:儿童广告是好还是坏?父母们认为儿童广告给孩子造成了压力,广告商说儿童广告提供了有用的信息。看起来,双方都有道理,那么,你该持什么观点呢?

此类题目的双方观点不是互相排斥的(mutually exclusive),因此我们一般可讨论双方的观点,然后来一个中间道路:儿童广告的确给儿童带来了各种压力(主体论述段1),但也有好处(主体论述段2),因此,我们应该支持那种既带来好处同时又避免坏处的儿童广告(结论段)。

参考范文:

Advertisements aimed at children can be seen everywhere these days: TV, newspapers and magazines, Internet. Many people believe they should be banned because of their negative effects on children. While these advertisements do have some benefits - they are informative at least, I am quite convinced that they are more harmful than beneficial to children.

In the first place, in order to attract children, many advertisers tend to overemphasise the "fun side" of their products. More often than not they will promote such products as computer games, dolls, animal parks and so on. I admit these stuff may be important to children, yet too much of them would distract children from their study. Even when they are advertising learning-aid products, the advertisers often claim their products will make children's learning process full of fun. This is really bad because it gives children a false impression that they do not have to put serious efforts into their study. In addition, children advertising is not desirable because it often leads children to buying things that they do not really need. That is why many parents complain that their children do not buy anything but those expensive "famous brands" such as Adidas, Nike and the like.

At the same time, children advertising is partly responsible for children being kept away from the reality. Catering to the psychological needs of children, many advertisements describe the world in highly imaginative and unrealistic manners. For instance, when they want to promote their doll weapons, they will describe the world as a place full of bad guys. A child exposed to such advertising may develop a deep sense of hostility to the world. On the other hand, when they want to sell entertainment park tickets to children, they will describe the world as a place full of love and without any danger at all. A child who has been made to believe this kind of advertising will have a hard time when they come across troubles in real life.

To conclude, since most children advertisements are misleading, they are really harmful to children who are not old enough to tell the difference between imagination and reality. Indeed, these advertisements may provide useful information for children, but these information can be obtained from other more reliable sources. Therefore, I hold the strong opinion that children advertising be banned.

(360 words)

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